According to www.internetworldstats.com almost half of the world’s population of 7 billion are now online. That’s an incredible amount of potential customers for your business. By taking your business online you put yourself in front of the world’s consumers and are no longer restricted to just the people and money in your neighbourhood.
Now, if you don’t find that a compelling enough reason to take your business onto the web, then we don’t know what is.
Let’s take a look at some of the benefits of setting up an online presence.
Your competition is online
If your competition have an online presence, then you’ll already know that they have a distinct advantage over any of their competition (and that includes you). This is particularly true if they are actively and effectively marketing their website.
Improved customer service
A website makes it possible to not only make contact with you but to also discover what time your store is open, and even download content such as a catalogue. You can also provide answers to frequently asked questions and add a map to your physical location. A site also makes it possible to request customer feedback and/or run a survey which will provide you with a means to some of the most valuable marketing information that can be used to the advantage of your business.
People Will Look for You Online.
If they haven’t done so already, somebody will be soon look for you online. If they can only find your competition and not you, then it’s clear that you won’t be in the most profitable position. Any credible business is now expected to have a website in operation and accessible to potential buyers. Being online is critical to the success of your business.
Websites are Great Advertising.
Whether you are selling products or services, a website provides a great means for advertising. Other methods can be very expensive and may not bring you the results that you’d hoped for. Your website will be created with keywords for your local area and target market to help them find you.
You’re open 24/7
You’ll be open 7 hours a week, 24 hours a day. People can access information about you no matter what the time is and where they are in the world. You can communicate the messages of your choosing and offer products at the prices that you have set. No longer are you confined to local business hours. You are always available.
If you agree that it’s time you put your business online, or you need an update to a website, call usfor a friendly chat to discuss what’s possible.